Johannesburg: AfricUpdate – News Desk
The eThekwini Municipality is gearing up for the 14th Durban Fashion Fair (DFF), which is set to launch the next generation of runway stars. Taking place from 17 to 19 September 2025, the showcase promises to be an exhilarating showcase of talent for both fashion designers and models. It will take place at the Durban Exhibition Centre in KwaZulu-Natal. The city’s Economic Development and Planning Committee Chairperson, Thembo Ntuli, said this year’s edition highlights the municipality’s ongoing commitment, not only to presenting a vibrant fashion event, but also to nurturing local talent and creating key market opportunities.
“Central to this initiative is the DFF Class of 2025 Model Training and Bootcamp, which is currently in full swing. This programme, as part of the broader eThekwini Municipality Fashion Development Programme, aims to develop the fashion sector as a vital driver of economic growth and job creation.” He said the current intake includes 24 participants, including 10 standard-size female models, 10 male models, and four plus-size female models.
The models were scouted during the Regional DFF model search roadshows and their training is being led by experienced Durban models with over 18 years in the industry. “The selection process began with open casting events held across eThekwini from 7 to 20 June 2025. The 24 selected finalists are now undergoing two months of intensive training, which covers runway techniques, posing, model etiquette, and fitness guidance,” Ntuli explained.
The trainees will showcase their talents during the DFF runway shows, gaining exposure to local designers and industry leaders. Ntuli highlighted that since its inception 13 years ago, the DFF Model Programme has trained over 300 models, with the majority currently successful professionals signed to top agencies and participating in major fashion events, including the New York and Paris Fashion Weeks.
Former programme graduate, founder and owner of Mold Models, Khwezi Ntombela expressed her appreciation to the municipality for the opportunity to kick-start her business. “I was also honoured to serve as a judge during the scouting roadshows, transferring my knowledge to emerging models. I believe in nurturing raw talent and helping individuals embrace their potential, just as I was once given the opportunity,” Ntombela said.
Ntuli believes that every sector matters as long as it contributes to job creation, especially among the youth.
“This is one of the key reasons we invest in such programmes, to create a pipeline of world-class talent and to promote financial independence.” The DFF Recognition Awards, taking place on 26 September 2025, will conclude this year’s showcase. Among the categories will be the DFF New Face (Model) 2025.
